Smash Bar

Character Design

These are some character designs for a pitch about a video of “Smashbar,” a brand new Quaker Chewy snack bar. This fun and unique snack comprises ingredients like chocolate, pretzels, fruit, and graham crackers, literally SMASHED together. The tone of these spots is light, funny, and just a little quirky. The situations and the style are simple, but the characters are full of personality.

Smash Bar

Character Design

These are some character designs for a pitch about a video of “Smashbar,” a brand new Quaker Chewy snack bar. This fun and unique snack comprises ingredients like chocolate, pretzels, fruit, and graham crackers, literally SMASHED together. The tone of these spots is light, funny, and just a little quirky. The situations and the style are simple, but the characters are full of personality.

There are some profiles of the characters:

PRETEZEL – He is very eager and is completely excited to be part of the group!

BERRY – She’s extremely popular and she knows it.

CHOCOLATE – He is used to being the centre of attention, which he now shares.

GRAHAM CRACKER – He is the wisest of the characters, and very easy-going.